AI Foundations

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Lesson 1: Creating a Custom Marketing Helper for Paid Advertising Using AI SOP

The purpose of this Standard Operating Procedure (SOP) is to provide a detailed framework for creating and utilizing a custom AI-powered marketing helper. This will aid in conducting effective market research, generating ad creatives, and optimizing digital marketing campaigns across various platforms such as Meta, TikTok, Google, Snapchat, and Pinterest.

Lesson 2: Integrating AI into Ad Creative Development SOP

The purpose of this Standard Operating Procedure (SOP) is to guide marketing teams on effectively integrating artificial intelligence (AI) technologies into the ad creative process. This includes using AI for voice cloning, voiceover generation, image creation, and leveraging advanced AI tools for enhanced creative strategy and execution.